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Monday, January 7, 2013

Rum for All Enters Second Year



Source: Spirit Journal, Inc
January 7, 2013

Spirit Journal, Inc.'s Rum For All, the groundbreaking Rum advocacy initiative, is entering its second full year of activities with an ambitious docket of planned trade/media and consumer events. Rum For All is the unique, innovative partnership between blue chip rum producers and independent spirits experts and journalists F. Paul Pacult and Sean Ludford.

The core goal of the initiative is to educate beverage industry trade professionals, media and, starting in 2013, consumers through dynamic seminar/tasting events, an educational website and active social media about the folklore, history, production and mixology applications of Rum.

Said Ludford, "In our first full year, Paul and I hosted major events in Vancouver, New York, San Francisco, New Orleans, Boston and Dallas geared directly to beverage retailers, bartenders and media. This year, the Rum For All roadshow will hit Chicago, Denver, New York and Washington D.C., with more cities in the planning stage, including the Pacific Northwest. The resurgence of the Rum category is evident just by the crowds that Rum For All is attracting in every city."

Added Pacult, "In 2013, we will be adding one, possibly two new Rum producer members to the remarkable roster of existing A-list producers. And on Saturday, April 13th in New York, we will host our exciting Rum For All "Rum Day at Astor Center", where consumers will get the daylong opportunity to attend a formal sit down Rum tasting and cocktail party. Another tasty perk for attendees will be that Astor Wine & Spirits will be featuring selected Rums at special sale prices that day. How could any red-blooded American imbiber not love that concept?"

The Rum For All Founding Members for 2013 are:

            10 Cane, Trinidad                             Appleton Estate, Jamaica

            Bacardi, Puerto Rico                         Banks Rum

            Brugal, Dominican Republic            Cruzan, Virgin Islands

            Denizen                                             Depaz, Martinique

            Diplomatico, Venezuela                   Don Q, Puerto Rico

            Mount Gay, Barbados                       Ron Abuelo, Panama

            Shellback, Barbados                         Zacapa Rum, Nicaragua

For more information and/or to subscribe to the monthly Rum For All e-newsletter, please log onto www.rumforall.com. You can also like Rum For All on FaceBook www.facebook.com/rumforall.


Rum for All is doing a great job of bringing the gospel of rum to America.  This is a great source of information and knowledge for the rum enthusiast.   F. Paul Pacult and Sean Ludford are dong much for the rum industry and expanding the horizons of the spirits consumers to the virtues of rum.   

The seminars on rum at the many of their events have been very positive among bartenders and enthusiasts as well, and I hope they are able to continue their great work  raising the awareness of the rum category.    ;o)