Monday, June 19, 2017

Ron Barceló And Artist Ruben Ubiera Launch Limited Edition Bottle for Barceló Añejo Rum

Ruben Ubiera
     Announcing a first-time collaboration for the Dominican Rum producer as part of an artist series.   Blending art, spirit and the proud Dominican heritage.   Ron Barcelo has partnered with neo-figurative artist Ruben Ubiera who has created the first of the limited edition bottle for Barceló Añejo Rum.   Inspired by his own personal experiences, the Dominican born, New York raised and Miami based artist created this energized design on a metallic gold background in his signature Postgraffism style.

     The interpretation best personifies Ron Barceló Añejo, a golden, amber rum whose bold, rich notes hold woody aromas of butterscotch and toffee with flavors of vanilla, caramel and spice.  The Ruben Ubiera Limited Edition Barcelo Añejo 750ml bottle is now available at retail stores in the east coast markets of Florida, New Jersey and New York.   It will begin rolling out in other U.S. markets by July 2017.   Quantities of the Ruben Ubiera bottle are very limited; only 1,000 cases will be available for the U.S.

     Special bottles like this that bring out the taste of good rum with the heritage is a great thing not only for the brand and the artist, but brings an opportunity to share it with the world.