London
wine and spirits merchant Berry Bros & Rudd is preparing to launch Spice Hunter spiced rum in the United Kingdom, where it will be initially
available across 19 Revolución De Cuba bars.
Launching through Berry Bros’ distribution arm, Fields, Morris &
Verdin, Spice Hunter is made with Mauritian rum from the Medine distillery that
has been blended with 13 spices – including clove, nutmeg, cinnamon, pepper and
ginger. The combination of spices and
aged rum gives Spice Hunter a “bold yet balanced taste” with notes of ginger,
cloves and nutmeg that give way to a lingering spicy finish.
Jack
Denley, brands executive for Spice Hunter, said: “We’re hugely excited to bring
Spice Hunter to the UK market. This is a rum that doesn’t get lost in the mix
and challenges you to make a bold move. “With
its 13 exotic spices and aged Mauritian rum, Spice Hunter is designed for the
modern drinker; complex, approachable and undeniably bold.” Spice Hunter takes its name and inspiration
from 18th century botanist turned spice smuggler Pierre Poivre.
Wounded whilst
fighting the British, he recovered from losing an arm on the Dutch-owned
islands of Indonesia. Whilst there, he saw the abundance of nutmegs and cloves growing,
which he began smuggling to start a botanical garden on his Mauritian
homeland.
From 2 April, Spice Hunter will be available throughout
the United Kingdom at Revolución De Cuba’s 19 sites as well as a host of other
United Kingdom bars and pubs. It will
also be available to buy through Amazon and Berry Bros & Rudd for £25 or
$32.00.
