Spirit Journal,
Inc.'s Rum For All, the groundbreaking Rum advocacy initiative, is entering its
second full year of activities with an ambitious docket of planned trade/media
and consumer events. Rum For All is the unique, innovative partnership between
blue chip rum producers and independent spirits experts and journalists F. Paul
Pacult and Sean Ludford.
The core goal of
the initiative is to educate beverage industry trade professionals, media and,
starting in 2013, consumers through dynamic seminar/tasting events, an
educational website and active social media about the folklore, history,
production and mixology applications of Rum.
Said Ludford,
"In our first full year, Paul and I hosted major events in Vancouver, New
York, San Francisco, New Orleans, Boston and Dallas geared directly to beverage
retailers, bartenders and media. This year, the Rum For All roadshow will hit
Chicago, Denver, New York and Washington D.C., with more cities in the planning
stage, including the Pacific Northwest. The resurgence of the Rum category is
evident just by the crowds that Rum For All is attracting in every city."
Added Pacult,
"In 2013, we will be adding one, possibly two new Rum producer members to
the remarkable roster of existing A-list producers. And on Saturday, April 13th
in New York, we will host our exciting Rum For All "Rum Day at Astor
Center", where consumers will get the daylong opportunity to attend a
formal sit down Rum tasting and cocktail party. Another tasty perk for attendees
will be that Astor Wine & Spirits will be featuring selected Rums at
special sale prices that day. How could any red-blooded American imbiber not
love that concept?"
The Rum For All
Founding Members for 2013 are:
10 Cane, Trinidad Appleton Estate, Jamaica
Bacardi, Puerto Rico Banks Rum
Brugal, Dominican Republic Cruzan, Virgin Islands
Denizen Depaz, Martinique
Diplomatico, Venezuela Don Q, Puerto Rico
Mount Gay, Barbados Ron Abuelo, Panama
Shellback, Barbados Zacapa Rum, Nicaragua
For more
information and/or to subscribe to the monthly Rum For All e-newsletter, please
log onto www.rumforall.com. You can also like Rum For All on FaceBook
www.facebook.com/rumforall.
Rum for All is doing a great job of bringing the gospel of rum to America. This is a great source of information and knowledge for the rum enthusiast. F. Paul Pacult and Sean Ludford are dong much for the rum industry and expanding the horizons of the spirits consumers to the virtues of rum.
The seminars on rum at the many of their events have been very positive among bartenders and enthusiasts as well, and I hope they are able to continue their great work raising the awareness of the rum category. ;o)
Rum for All is doing a great job of bringing the gospel of rum to America. This is a great source of information and knowledge for the rum enthusiast. F. Paul Pacult and Sean Ludford are dong much for the rum industry and expanding the horizons of the spirits consumers to the virtues of rum.
The seminars on rum at the many of their events have been very positive among bartenders and enthusiasts as well, and I hope they are able to continue their great work raising the awareness of the rum category. ;o)
