This should really
have an effect on the sale of deodorant and hurt the rest of us males that
bathe and use deodorant. It will also
mean that if really believed that many of us that can’t stand the stink of the
unwashed will suffer so he can get some gal drunk to have some fun later. This is really strange.
A man’s scent can
drastically affect how much a woman drinks when she is with him, and the
smellier the man is, the more they drink.
This is the claim by psychologists at the University of South Florida,
who looked into how much women imbibed after smelling pheromones found in men’s
sweat. The researcher, who published their findings in the Journal of
Experimental and Clinical Psychopharmacology in December 2017, assessed 103
women between the ages of 21 and 31.
The women were told they were taking part
in a consumer survey on mens’ fragrance. Half of the group were given fragrance
strips sprayed with androstenone — a pheromone found in human sweat — while the
other group were given strips sprayed with water. The women were then offered
two glasses of non-alcoholic beer, which was offered for safety purposes. The psychologists found that women who were
exposed to the pheromone “drank significantly more than those exposed to
the control prime,” and drank a tenth more of their beer on-average.
The psychologists claim that this is
because there is an intrinsic cultural link between drinking and having sex. Additionally, the inhabitation-lowering
powers of alcohol are well-documented. The scientists argued that women
may reach for the bottle because lowered inhibitions can lead to an increased
desire for sex.
“Social and sexual expectancies taken
subsequent to drinking were correlated with drinking in the primed group but
not in the neutral group,” the study said, “supporting the idea that
information-processing pathways related to alcohol use had been engaged in the
primed group.”
