Pernod Ricard has created a new Havana Club expression and relaunched its global cocktail competition centred on the Cuban rum,
The Havana Club Tributo Collection is
a batch of 2,500 bottles made up of special reserve rum which will be
revamped annually in time for the Cuban Habanos Festival. The 2016 limited edition Havana Club
from Pernod Ricard’s brand is made from a base of rums aged in 80-year old
casks, which have been blended with other rums “to give an aromatic and
intense taste with defining notes of dried tropical fruits and a deep amber
color”. It is bottled at 40% ABV and
will be available in 10 markets, including Cuba, UK and China, from March 2016
at the Retailing at a price of $350 US.
In addition Havana Club has announced that Havana Club is inviting bartenders to take part in the
national heats for the 11th biennial Havana Club Cocktail Grand Prix, in
which bartenders will compete to represent their country at the
global finals in Cuba.