
Neil
Harrison, founder and master distiller, said: “We know that rum is the next big
trend here in the United Kingdom, especially flavored rum. As a forward-thinking, proactive business, we
wanted to ensure that our expansion not only includes the development of our
signature gin range, but also places us firmly at the forefront of this
exciting new marketplace”.
Bottled at 42.5% abv, Nelson’s Signature
Blend Rum and Nelson’s Roasted Pineapple Rum are priced at $52.00 per 700 ml
bottle. The launch follows the news that
Nelson’s has expanded its sales team as it looks to grow its presence in the
UK. Rosie Peters and Lara Marshall have both been appointed as account managers
for the business.