On April 26, 1950, the name Bodeguita del Medio was officially adopted. Among the first clients was Felito Ayon, a charismatic editor, who rubbed shoulders with the avant-garde of Havana, and put Casa Martinez on the map amongst his acquaintances. It is the way Felito Ayon used to indicate the location of the Bodeguita to his friends, that made popular the expression Bodeguita del Medio, that was to become its official name in 1950.
In September 1997 a bomb went off in the Bodeguita as part of a bombing campaign against several tourist spots in Havana injuring dozens and killing Fabio di Celmo, an Italian tourist. No-one was killed in the Bodeguita del Medio, but dozens were severely injured. It was said that just moments before the blast, the barman had posed for a picture with a tourist who later turned out to be a Salvadorian mercenary, Ernesto Cruz Leon, who was arrested and convicted for planting the bomb.