Caribbean rum brand Soggy Dollar will sponsor
the 25-date Hit Makers & Rum Chasers songwriters tour across the US. Kicking off on 29 January at City Winery in
Nashville, the brand’s partnership with the tour hopes to “authenticate the
off-the-grid island vibe” associated with Soggy Dollar. The Caribbean rum brand has been inspired by
the Soggy Dollar bar in the British Virgin Islands, which is the home of the
Painkiller cocktail.
Soggy Dollar owner,
Jerry O’Connell, said: “The Soggy Dollar has a devoted subculture seeking the
ideal of living life off the grid. “So
many of our guests who visit the beach bar every year and live what’s referred
to as ‘the Soggy Life’ have asked when will we be able to get this rum back
home? So we’re thrilled to be able to bring our rum and a taste of that
laidback island lifestyle to cities across the US as a Hit Makers & Rum
Chasers tour sponsor.”
All proceeds from the
tour will support music and arts initiatives for school children in the United
States and US Virgin Islands.
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